Language Communication

Get 50 Ways to Understand Communication: A Guided Tour of Key PDF

By Arthur Asa Berger

ISBN-10: 074254107X

ISBN-13: 9780742541078

ISBN-10: 0742541088

ISBN-13: 9780742541085

Is attention like an iceberg? Does advertisements result in the commodification of people? what's the hidden which means of fairy stories? In 50 how one can comprehend communique, Arthur Asa Berger familiarizes readers with very important recommendations written by means of prime verbal exchange and cultural theorists, comparable to Saussure, LZvi-Strauss, de Certeau, Lasswell, McLuhan, Postman, etc. equipped in fifty brief segments, this concise advisor covers quite a lot of vital rules from psychoanalysis and semiology to humor, 'otherness,' and nonverbal conversation. Berger's transparent reasons and examples encompass this collection of influential writing, jogging the uninitiated via those occasionally dense theoretical works. His decisions and statement will problem readers to re-evaluate the position of verbal exchange in our tradition. This enticing, obtainable ebook is vital for college students of verbal exchange and a person drawn to how we converse in a global of quickly altering media.

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50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture by Arthur Asa Berger


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